Our Family

Hi! I’m Emma and this is my husband Andrew, our daughter Daisy and our cheeky dog Wally!

We are Frieda and we all love getting involved in our family run business. Daisy, who is 11 is already a budding Trainee Buyer and keeps us up to date with the coolest new trends. Wally the dog is also very helpful at snuggling up and keeping us warm when we’re working! We hope our website brings you as much inspiration and happiness as it does us.

Why we do what we do? 

We love turning a house into a home and our background furnishing show homes and investment properties in London and Dubai has helped us develop a strong sense of how to pick the perfect items to help you do the same. We are passionate about design and we believe it’s important when buying a new item, firstly that it brings you joy and secondly that it compliments your lifestyle.

Our precious world 

The environment is very important to us so we’re always on the lookout to find great quality, timeless products which will move through life with you. Lots of the products in our range are recycled and ethically sourced and we’re always searching for new suppliers who share our beliefs. We also love vintage and up cycled products so keep your eyes peeled for those as they’ll be super special one offs!

Animals 

We absolutely LOVE animals of all shapes and sizes and therefore all our home fragrances, candles and scents are Vegan and Cruelty Free

Lets Chat

We know how important great customer service is and we always try to go the extra mile to ensure you’re happy with your purchase. If not please feel free to contact us, you can find the details over on our Contacts
page.